Run The Jewels Consider Next Level Marketing Ideas Like Album Pills And Faking Their Own Death On Portlandia.

Source: Complex

Killer Mike and El-P give you a glimpse of the game known as a “record drop”…btw, I loathe when someone says “drop” and I realize they all do but it sounds like music people trying way too hard :/ but not as hard as Carrie and Fred in this strategy meeting!

The good news is you won’t have to crap out a USB to listen to their new album, all you have to do is click here.