Cam with Fifth Harmony at the CMT Awards (Source: Facebook)
A lot of people are all upset that there were so many pop collaborations at last night’s CMT Music Awards. I don’t happen to be one of them, but I do take issue with how they collaborated.
Here’s the thing. Although I am fully immersed in and in love with country music, I also like pop music a lot. (And rock, hip-hop, rap… I just love music!). So when Pitbull or Fifth Harmony or Pharrell or Leona Lewis want to be part of a country awards show, I say let ’em all in! It’s about time everybody from every genre of music recognizes how great country music and its artists are, and it’s about time fans of those artists see it, too.
Where I have a problem is when country artists are turned into backup singers for pop artists at a country awards show. Come on, CMT. Listen, I know you need ratings, and I know you think you’re going to bring in a bigger audience by adding stars from other genres, but do you remember what the “C” stands for in CMT? I wouldn’t expect to see George Strait show up at the AMAs to collaborate with DNCE and expect the band to do “All My Exes Live In Texas.” When people turn on the CMT Awards – or any country awards show, for that matter – there’s a good chance they’re expecting country music.
Here’s a crazy idea: How about next time you decide to flood your “country” awards show with pop stars, you keep the focus on the country part of the collaborations and let the pop artists backup the country singers? So weird, right? Just try it. I think you might like it.
P.S. Congratulations to the winners!
Female Video: “Smoke Break,” Carrie Underwood
Breakthrough Video: “Fire Away,” Chris Stapleton
Group/Duo Video: “Girl Crush,” Little Big Town
Male Video: “Die a Happy Man,” Thomas Rhett
CMT Performance of the Year: “Smoke Break” (from CMT Instant Jam), Carrie Underwood
CMT Social Superstar: Blake Shelton
Video of the Year: “Humble and Kind,” Tim McGraw